Emkan Coffee Roastry

The story of Emkan Coffee began four years ago with two dear friends, Reza and Shahab. Both are highly respected figures in the Iranian coffee industry, and they are passionate about their work. With their unique taste and creativity, they have turned Emkan Coffee into an image of a natural journey to the beloved nowhere of the contemporary human mind.

Emkan Coffee is a journey we want to take but can never go. It is like reaching a garden with a vast plain, where you can never reach anywhere and always find peace.

Along with Reza and Shahab, Sina Dadkhah (brand strategist and verbal identity designer) helped us write the strategy and concept of Emkan. We concluded that specialization, professionalism, and passion are the most important characteristics of Emkan Coffee.

We designed labels for different coffees with various lines in multiple formats. Emkan's visual identity is simple yet features unique brand images. Even after several years, Emkan's graphic design continues at Mashq Studio.